Work Background
2023-2024
DePaul AAF 2024 / P&G Client (Tide Laundry Detergent)
Creative Director
· Identified key points of access to reach Gen Z – Millennial Target Audience, and effectively solve the client’s business problem.
· Created the core strategy and creative concept for an award winning, multi-platform campaign that aimed to make laundry detergent meaningful to young people.
· Lead a creative team and surveyed art direction and copywriting across all creative work developed for the campaign to ensure quality, relevancy, and consistent relation to the core strategy.
· Developed headlines to hook, compelling body copy, and immersive out of home advertisement for the campaign.
2019-2020
Glasstree Creative, Chicago IL
Recording Tech, Assistant Audio Engineer, Client Liaison
· Assisted Grammy nominated audio engineers and producers in producing, mixing, and recording music.
· Worked with artists to identify trends in music and the digital landscape to maximize successful reach on social media platforms.
2018-2019
Lubeck Studios, Mt. Prospect IL
Recording Tech, Client Liaison
· Operated in tandem with audio engineers and studio staff to create and uphold an environment conducive to both productivity and artistic creation.
· Worked alongside high-profile Chicago musicians and artists, as well as smaller ‘DIY’ acts, to create music.
2019-2021
Jersey Mike’s Subs
Shift Leader
· Navigated high volumes of customers while guiding and assisting employees new to the workforce.
· Developed a robust customer service skillset in a high-speed environment.
Education
Bachelor’s degree: DePaul University
Associate degree: Elgin Community College
Certificate in recording technology and music production: Elgin Community College
High school diploma: Westminster Christian School
Skillset
Drive to find solutions.
Unorthodox creativity.
Sincere love for the creative process in all its forms.
Strong verbal and written communication.
Active grasp on culture and trends.
